Low-Calorie Food Market 2023 – Market Size & Segments Analysis, Industry Trends, Manufacturers Analysis, Opportunities and Forecast 2030

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The global market value of the low-calorie food market was estimated at 12.3 billion, and a CAGR of 6.2% is expected during the forecast period. Increasing health consciousness among people is driving the growth of the market. Rising cases of obesity, an increasing threat of diabetes, and heart attacks are driving the growth of the low-calorie food market significantly. These foods are rich sources of proteins and fiber, which give us a feeling of fullness and reduce hunger. Growing health and wellness awareness among consumers is accelerating the adoption of a healthy lifestyle.


The increasing number of patients with acute and chronic diseases worldwide is driving the growth of the market. The increasing prevalence of junk food worldwide is driving the growth of the low-calorie food market. A person who wants to reduce their weight, or calorie intake, and adopt a healthier lifestyle is driving the growth of this market. Increasing demand for fruits and vegetables in the market is driving the growth of the low-calorie market. The increasing demand for low-calorie foods as an excellent option to reduce weight is driving the growth of the market.

Impact of Covid-19

COVID-19 significantly impacted the low-calorie food market. With a heightened focus on health, there was an increased demand for such products initially. However, supply-chain disruptions and economic uncertainties affected consumer purchasing power. There was a shift in consumer behavior that was centered on the goods necessary for survival. Overall, the market had to suffer and face fluctuations due to changing consumer behavior during the pandemic. A growing number of customers are turning to healthy eating, and supplements, including low-calorie foods, are emerging as major sources of revenue for manufacturers as well. The pandemic highlighted the importance of overall health and nutrition. As a result, consumers became more educated about the benefits of low-calorie foods and their role in maintaining a healthy lifestyle.

Growth Drivers

Increasing heart patients worldwide and an increasing number of diabetic patients are driving the growth of the market significantly. The need for prevention of lifestyle disorders is driving the growth of the market significantly. Health consciousness among consumers, increasing awareness of the importance of balanced diets, and a growing trend towards healthier lifestyles are some of the primary drivers. Innovations in food technology and the introduction of new calorie products also stimulate growth in the market. People have become more health-conscious; they are ready to compromise with taste. Thus, the demand for low-calorie food worldwide is increasing. Organic foods are the best alternative available in the world. People seeking low-calorie food are increasingly turning heavily to organic food.

People do prefer low-calorie foods for various reasons. Primarily, it aligns with a health-conscious lifestyle aimed at managing weight, reducing the risk of obesity-related health issues, and maintaining overall well-being. Low-calorie food promotes a sense of control over one’s diet and supports weight management goals. They cater to individuals seeking healthier options without compromising taste or satisfaction.


Segmentation

By Product Type

·         Aspartame

·         Sucralose

·         Stevia

·         Saccharin

·         Cyclamte

·         Others

By Application

·         Beverages

·         Food

·         Healthcare

·         Tabletops

·         Others

By Distribution Channel

·         Business to Business

·         Business to Consumer

o   Hyper Market/ Super Market

o   Convenience Store

o   Specialty Stores

o   Online Retail

Regional Outlook

·         Asia Pacific

·         North America

·         Latin America

·         Europe

·         Middle East and Africa

Low Calorie Food by Application Segmentation

On the basis of application, low-calorie foods are segmented into food, beverages, healthcare, tabletops, and others. The food and beverage sub-segment is expected to have the largest share during the forecast period. Increasing demand as a sugar substitute in confectionary is driving the growth of the market significantly.

Low Calories Food by Product type Segmentation

On the basis of products, the low-calorie food market is segmented into aspartame, sucralose, stevia, saccharin, cyclamate, and others. Among these, the segment of aspartame is expected to grow at the fastest rate during the forecast period. It is used widely as an artificial sweetener. Also, the increasing preference of customers toward natural products has increased the demand for stevia. Owing to the escalating popularity of stevia as a 100 percent natural sweetener, there is very tough competition among other segments.

Regional Outlook

Europe, due to its ready-to-eat On the basis of the regions, the low-calorie food market is segmented into 5 regions: Asia Pacific, North America, Latin America, Europe, and the Middle East and Africa. North America, particularly The United States is the leading segment in the low-calorie food market. Increasing obesity rates are driving growth in the region. Rising awareness among people about being health conscious and consuming low-calorie foods is driving the growth of the market significantly. Increasing demand for low calorie food for weight management is driving the growth significantly.

Asia-Pacific is the second-largest market in the world in this aspect. The food business in Japan is a significant driver of market expansion. The increase in the number of aging people and the increasing number of diabetic patients are propelling the growth of the market. Increasing urbanization has added fuel to the market’s growth in India and China as well. People in cities are well aware of the advantages of eating low-calorie foods. The ever-growing obese population will spur demand for low-calorie foods. The obesity rate in the population is rising in developed nations like the United States, Germany, and Japan. Government agencies worldwide are working to reduce the calorie content of processed foods and beverages. Consumers focus on low-calorie foods is driving the growth of the market.


food culture and increasing health awareness among people, consumers are seeking healthier alternatives, leading to a rise in demand for low-calorie options across various food categories, including beverages, snacks, and prepared meals. This trend has spurred innovation and product development within the industry to cater to this growing demand.

Key Players

·         Nestle SA

·         Pepsi Co

·         The Coca Cola

·         Company

·         Abbott Laboratories

·         Zydus Wellness Ltd.

·         Bernard Food Industries

·         Cargill Incorporated

·         McNeil Nutritionals LLC

·         Ajinomoto company

·         Other Players

Global Low-Calorie Food Market research report presents a strategic analysis of the global Low-Calorie Food Market and a forecast for its development in the medium term, taking into account the impact of COVID-19 on it.

This report delivers market size, regional and country market data, segmentation growth, market share, competitive landscape, company’s Low-Calorie Food revenue analysis, strategies of domestic and global market players, opportunities analysis, strategic market growth analysis, and technological innovations. It analyses historical and current market data to accurately gauge its future growth potential. This market report provides in-depth analysis and insight of market drivers, challenges, trends & opportunities. At the same time, comprehensive coverage of major vendors (recent product development & industrial activities, company overview, insights on business strategy & financial performance, company SWOT analysis) is provided to give competitive overview. This study presents most detailed (COVID-19 updated) and in-depth analysis about the global Low-Calorie Food market, covering all global regions and countries. The report provides intricate dynamics for each of the countries covered, offering unmatched value, accuracy and expert insights.

Report Purpose

The purpose of the report is to portray the state of the global Low-Calorie Food Market and to present real and expert-verified data and insights about the market values, volumes, dynamics, segmentation and prices. It also offers forecast for the market development in the short and medium term and the impact COVID-19 has and will have on it. Further, it covers in-depth analysis of the key market players, industry trends and insights, growth drivers and challenges and all other factors, influencing the growth of market.

Scope of the Report

The report on the global Low-Calorie Food Market presents:

·         Historical Data: Market data including volume, growth rate, value, and dynamics; Market segmentation (by product, by region and by country; etc.) for the last five years;

·         Strategic Insights for companies looking to launch new products to diversify their business, exploring leading countries to establish supply chain, and top countries to increase company export and go global

·         Comprehensive Regional Market Data: volume, growth rate, value, market share and dynamics of for the last five years (broken down by region);

·         Market Dynamics: Analysis of the factors impacting the market including demand drivers, industry trends and challenges and the short and the medium-term impact of COVID-19 presently and in near future;

·         Analysis and forecast for the global economy and demographics;

·         Supply chain and value chain analysis, risk analysis of supply side and demand side;

·         Market Forecast for next ten years (market share, year-on-year growth, volume, value and segmentation by region);

·         Company profiling of key market players covering company’s Low-Calorie Food revenue, sales and market share;

·         Comprehensive coverage of competitive landscape offering market positioning and snapshot of key business strategies;

·         Porter’s Five Forces analysis;

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In this report you can:

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What Kind of Decisions You Can Make Based on the Data in This Report?

This report detailed and all-inclusive data on Low-Calorie Food Market, providing valuable support to make vital decisions regarding:

·         Strategic planning;

·         Industry analysis;

·         Target Market/Marketing and sales;

·         Regional and country assessment and opportunity analysis;

·         Market entry into new product group or country;

·         Pricing of existing and new products;

·         New product development and Innovation in existing products;

·         Supply chain management;

·         Market evaluation;

·         Mergers, Expansions, Joint Ventures and acquisitions.

Who Is This Report for?

This report is intended to give broad overview of market to people who already are working on this market:

·         C-suite Level executives;

·         Directors;

·         Industry strategists;

·         Marketing professionals;

·         Business development professionals;

·         Product developers;

·         Product marketers and strategists;

·         Product managers;

·         Project managers;

·         Suppliers;

·         Traders;

This report also caters to people who are not involved in the market, representatives of investors, consultants, advisors and financial institutions:

·         Management consultants;

·         Investment managers;

·         Financial professionals;

·         M&A managers.

Regional Coverage

The report on the global Low-Calorie Food Market breaks down the world into the following regions & countries and covers every single one of them:

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