Organic Makeup Remover Market 2023 – Market Size & Segments Analysis, Industry Trends, Manufacturers Analysis, Opportunities and Forecast 2030

The global market value of the organic makeup remover market was valued at USD 165.7 million in 2022, and a CAGR of 6.7% is expected during the forecast period. The increasing demand for organic products worldwide is driving the market. People are well aware of the side effects of conventional organic products as makeup removers, which is forcing people to use these products worldwide. Companies offering organic makeup remover products are emphasizing green practices.

The presence of key market players in North America and Europe is driving the growth in the market significantly. People in Europe are environmentally friendly, and they want to use organic products as much as possible. The demand for high-quality and premium skincare products is driving the growth of the market significantly. Increasing awareness among the people about the benefits of using the organic products is driving the growth in the market.

Impact of COVID-19

Due to supply chain disruptions, logistic issues, and travel restrictions, along with a shift in the priorities of the people, the market had to suffer a lot. But later on, with the ease of lockdown and physical distancing, the market started to head towards positive growth. Growth in the market is due to the increasing inclination of people towards organic products rather than conventional and traditional makeup removers, which is driving the growth in the market significantly. The increasing inclination of consumers toward organic products is driving the growth of the market worldwide. Most European countries are hubs of organic skincare products.

Growth Drivers

·         Increasing demand for organic products worldwide is driving the market significantly

·         The increasing advent of E-commerce is also driving the growth in the market.

·         Increasing demand for organic certified, and vegan products are driving the growth in the market significantly.

·         Increasing demand from the companies offering beauty care products to focus on green processes, and practices

·         Increasing awareness among the people regarding the benefits of using organic products over the traditional products is leading the market

The organic makeup remover market has seen growth due to rising consumer awareness about natural ingredients, eco-friendly products, and a shift towards sustainable beauty routines. Increased concern about skin health and the demand for gentle, non-irritating formulas have also contributed to the market’s expansion. Increased awareness and consciousness regarding the harmful effects of chemicals found in conventional makeup removers have led consumers to opt for organic alternatives. Growing preference for products containing natural ingredients, botanical extracts, and oils that are gentle on the skin while effectively removing makeup.

Rising environmental concerns have prompted consumers to go for eco-friendly options. Organic makeup removers often use biodegradable packaging and sustainably sourced ingredients, aligning with eco-conscious consumer values. Increased focus on skin health and wellness has influenced the demand for products that cater to sensitive skin, are free from harsh chemicals, and offer nourishing benefits.

Segmentation

Distribution Channel Outlook

·         Hyper Market and Super Market

·         Pharmacies and E-commerce

·         Drug Stores

·         Others      

Regional Outlook

·         Asia Pacific

·         North America

·         Latin America

·         Europe

·         Middle East and Africa  

Organic Makeup Remover Market Distribution Channel Segmentation

On the basis of distribution channel, the organic makeup remover market is segmented into hypermarkets, supermarkets, pharmacies, e-commerce, drug stores, and others. Hypermarkets are the leading segment and are expected to lead during the forecast period. Retail stores encompass physical outlets like department stores, supermarkets, and pharmacies. These are the stores from which customers directly purchase the product. Online platforms are also an increasingly popular way to buy products. These platforms include Amazon, Flipkart, and so many others from the entire world. Specialty stores are niche stores that focus specifically on organic, natural, and eco-friendly products and serve as specialized distribution channels for these makeup removers.

Regional Outlook

On the basis of regions, the organic makeup remover market is segmented into 5 parts: Asia Pacific, North America, Latin America, Europe, and the Middle East and Africa. North America dominated the market in 2022 due to the presence of key players and increasing awareness among people about skincare and beauty. There is a high level of awareness among North American consumers about the benefits of organic and natural products. This awareness drives the demand for organic makeup removers. The region boasts a robust beauty and skincare industry with a focus on innovation. It offers a wide array of organic makeup remover options, catering to diverse consumer needs and preferences. North Americans prioritize health and wellness, leading to a strong inclination towards skincare products that offer natural, non-toxic, and skin-friendly formulations. The presence of various retail channels in the region is driving the growth of the market. Stringent regulation and standards in the cosmetics industry in North America drive the demand for safer, more natural alternatives, thus boosting the organic makeup remover market.

Asia Pacific is the fastest-growing region during the forecast period. The inclination of consumers toward organic products is driving the growth in the region, especially in developing countries like India and China. Many startups in the region have taken the initiative to develop skincare products, which is expected to stimulate the acceptance of many green skincare products. Europe is a significant makeup remover market. European consumers often prioritize natural and organic cosmetics, fostering a robust market for organic makeup removers. There is a cultural inclination toward eco-friendly and sustainable beauty product. The demand for high-quality and premium skincare products is on the rise in Europe.

Organic makeup removers, often perceived as premium products due to their natural ingredients, cater to this demand. Europe is well-known for innovation in skincare and cosmetics. The region offers a diverse range of organic makeup removers, including various formulations and textures to suit different skin types and preferences. European consumers are increasingly environmentally conscious, driving the demand for eco-friendly and bio-degradable products, including makeup removers. Germany, France, China, India, and Brazil, along with the west European countries like Germany, Spain, Italy, and Greece, are the big markets.

Key Players

·         La Foglia            

·         Caudalie

·         Madara

·         Nature’s Brands

·         INIKA

·         RMS beauty

·         Estelle and Thild

·         Sky Organics

·         Grown Alchemist

·         Other Players