Veterinary Care Market

The global veterinary care market size was estimated at USD 87.3 billion in 2024 and is expected to grow at a CAGR of 8.1% from 2025 to 2035. The rising occurrence of chronic diseases in pets and animals increases the need for better veterinary care, boosting market demand. Growing healthcare spending in emerging economies is a primary driver of this growth. The adoption of a 'one health' initiative also significantly contributes to market expansion.

The increase in pet ownership and greater awareness of animal healthcare are major factors fueling the market. Livestock such as poultry and cattle are projected to experience higher medicalization rates. For high-income societies, pet ownership is viewed as an important status symbol, which will support long-term demand for pet care products. Additionally, higher spending on these products encourages companies to expand their product lines and introduce innovative solutions for various aspects of pet care, including nutrition, grooming, health, and wellness.

Growth Drivers

Increasing adoption of pets like dogs and cats all over the world is fueling the market growth significantly. Pets are treated more like family members, driving demand for quality healthcare, diagnostics, and preventive care. Increasing urbanization and rising disposable income have increased the emotional bond with pets. Owners are more aware of vaccinations, regular check-ups, and early diagnosis of the pet. Increasing education and campaigns around zoonotic diseases and the rising use of advanced diagnostics are propelling the market growth significantly. Rising pet-insurance penetration is one of the key factors behind the market growth. Increased investors and mergers in animal health startups and clinics are fueling the market growth.

The pandemic has also scrutinized the animal-human disease links, and more emphasis on animal healthcare. As pet owners and livestock farmers continue to be confronted with the alarming issues of zoonotic diseases (diseases that may be transmitted from animals to human beings), they are increasing demands in the veterinary services, which include routine check-ups, vaccinations, diagnosis, and treatment for animal diseases, including curative treatment for various animal diseases, including curative measures to reduce the risk of animal-to-human disease transmission.

Segmentation

By Product Type

Pet Food Products

·         Dry

·         Wet

·         Treats

·         Veterinary Care

·         Others

By Pet Type

·         Dog

·         Cat

·         Others

By Distribution Channel

·         Online

·         Offline

By Region

·         Asia-Pacific

·         North America

·         Latin America

·         Europe

·         Middle East and Africa

Veterinary Care Market by Distribution Channel Segmentation

Based on the distribution channel, the market is bifurcated into online and offline. The offline segment, including the pet stores and supermarkets, is expected to exhibit the largest pet care market share due to the availability of various pet supplies at these stores. Additionally, growing infrastructural settings related to pet stores are further likely to support the pet products consumption rate from these stores.

The fastest growth of the online segment is attributed to the growing popularity of online subscription-based services related to animal food products among pet owners worldwide. Increasing disposable income and urbanization are fueling the growth in the market. The critical care segment is expected to witness the fastest CAGR of 8.2% over the forecast period. This is attributed to the rising prevalence of chronic and complex diseases in pets and livestock. Pet owners and livestock producers seek advanced care, including intensive monitoring, diagnostics, and specialized treatments.

The rising livestock counts to meet the growing global demand for animal products like meat, milk, and eggs have improved the market. Farmers are investing in veterinary services to keep the productivity of animals while controlling diseases appropriately. Additionally, the emergence of zoonotic diseases such as avian flu has boosted demand for animal immunizations and diagnostics.

Regional Outlook

Based on the regions, the Veterinary care market is analyzed into 5 regions: Asia-Pacific, North America, Latin America, the Middle East and Africa, and Europe. North America is anticipated to hold the largest pet care market share during the forecast period. The significant stake of the region is attributed to the enormous spending of the Canadian and U.S. population on pet care-related products and services, which results in the enormous revenues of such products. Veterinary hospitals lead the market in 2024. Veterinary hospitals are equipped to provide a wide range of services under one roof. This includes routine check-ups, surgeries, diagnostic imaging, laboratory testing, dental care, and emergency services.

The fastest growth of the Asia Pacific region is attributed to the growing presence of prominent companies such as Mars Incorporated, Nestle S.A., and other manufacturing facilities in India and China. This will likely simplify the distribution of these products for companies in Asia Pacific. Europe is expected to grow considerably for the global pet care market due to the significant presence of infrastructural settings related to pet stores and veterinarians. The presence of key players in the market is fueling the growth in the market.

Additionally, the significant number of pet cats among households in Portugal, Germany, and France results in a more significant consumption rate of cat food items among such families. The growing awareness regarding hygiene and cleanliness among the Middle East & African population is likely to drive the demand for dog and cat tissues, cat litter, pet deodorizers, and other pet hygiene and grooming-related items. Moreover, rising demand for advanced diagnostic and treatment options for pets and livestock is aiding market growth further. Several pet owners in Europe are willing to spend on high-quality veterinary services to ensure the well-being of their animals.

A considerable share of the South American region is attributed to the significant presence of aquaculture-related production facilities in Brazil and Chile, resulting in the more enormous revenues of fish food products from such facilities. The veterinary care market in India is forecasted to grow substantially, fueled by the rising demand for specialized care for exotic pets, such as reptiles and birds. As more Indian pet owners opt for these unique animals, there is a growing need for specialized veterinary services to cater to their specific needs.

Key Players

·         Mars Incorporated

·         Nestle S.A.

·         Spectrum Brands Inc.

·         Diana Group

·         The J.M. Smucker Company

·         Unicharm Corporation

·         Hill’s Pet Nutrition, Inc.

·         SCHELL & KAMPETER, INC

·         Tiernahrung Deuerer GmbH

·         Heristo AG

·         Other Players